I knew exactly what look I was going for when I started drawing out my logo. What I didn’t expect, was a logo that not only looks great, but has some special meaning behind it!
I knew the look of the fonts I was going for right from the get-go that Cynthia was able to create seamlessly! In my first draft of proofs, she added a beautiful flower image to the top of some of them I immediately fell in love with. I am so excited to share the idea she sparked with those proofs in this post!
The Laurel Wreath around the logo gives a beautiful, meaningful nod to the “Laurel” in my company name. This company is named for my Grandmother Laurel, who I was given my middle name for!
The unique flower shown is a Dogwood. This flower gives me so much meaning as it is not only a nod to my VA roots as the state tree, but the Dogwood was my Grandmother Laurel’s favorite flower! I am so excited to celebrate my sweet Grandmother by not only a name, but sharing her flower as our image.
When I looked up the meaning of the Dogwood flower, what it stands for is even more powerful:
- durability & reliability
- strength & resilience
- white petals symbolize purity
- pink petals symbolize love!
A special thanks to Cynthia Oswald Design & Creative Services for not only making my vision come to life, but making it more meaningful and significant than I could have asked for!